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Customer Loyalty - Richard Owen CEO of Sat Metrix, explains net promoter score and how asking the ultimate question of clients "would you recommend this product or service to friends and family" can make or break your business

the CEO Hour, August 19th 2011. 

Richard Owens, CEO of Satmetrix Systems, the Net PromoterCompany, joins Bruce and Diana to talk about Net Promoter Score.

Social media and the Web have elevated the power of word of mouth. With the click of a mouse customers can broadcast their experience with your brand. It's important to know how you measure up in the eyes of your customers, but it's even more important to understand what drives their loyalty and what you can do to improve the customer experience. Calculating your Net Promoter Score is an important first step, but what's really important is what you do to improve your score. http://www.netpromoter.com  http://www.satmetrix.com

 

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Customer Loyalty: Make This Strategy Part of Your Business - Lee Self, CEO of REF Northern Virginia, is an executive coach for leadership groups and Richard Owen, CEO of Sat Metrix, emphasize the importance of customer loyalty

the CEO Hour, August 19th 2011.  

Richard Owens, CEO of Satmetrix Systems, the Net PromoterCompany, joins Bruce and Diana to talk about Net Promoter Score.

Social media and the Web have elevated the power of word of mouth. With the click of a mouse customers can broadcast their experience with your brand. It's important to know how you measure up in the eyes of your customers, but it's even more important to understand what drives their loyalty and what you can do to improve the customer experience. Calculating your Net Promoter Score is an important first step, but what's really important is what you do to improve your score.  Joining Richard in this hour is...

Lee Self, CEO, Renaissance EXECUTIVE FORUMS of Northern Virginia is celebrating eight years of learning and business success in Northern Virginia under her leadership. Since 2003, Lee has brought together over 50 Northern Virginia business owners, CEOs, and presidents in business advisory groups. By sharing collective experiences, Forum members learn how to grow their businesses and their own leadership capabilities.  Lee's Executive Forums Groups will be hosting Richard Owens, and supporting and promoting the use of the Net Promoter Score. http://www.executiveforums.com

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An Interview with Wayne Breitbarth; LinkedIn consultant, speaker, trainer and author of " THE POWER FORMULA FOR LINKEDIN SUCCESS: How to effectively use LinkedIn"

the CEO Hour, July 1st 2011. 

Wayne Breitbarth is a LinkedIn consultant, speaker, trainer and author of THE POWER FORMULA FOR LINKEDIN SUCCESS.He has trained over 10,000 busy businesspeople-from entry level to CEO-on how to effectively use LinkedIn. I help companies develop a comprehensive strategy for using LinkedIn to grow their business and build their brand. He then trains their team on how to use LinkedIn to meet their objectives.  Wayne is consistently asked to speak at Executive Agenda (EA), YPO and TEC meetings as well as CEO Roundtables, where his thirty years of experience as a business owner and manager enables him to help his peers understand how social media can benefit their companies. wbreitbarth@mmoffice.com

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Social Media is Good Business: Without It, Your Company is Losing Out - Yvonne DiVita has practical tips to help you get your business in touch with your customers

the CEO Hour, June 17th 2011. Yvonne Divita, professional blogger and consultant to companies interested in learning how to use social media tools more effectively joins Bruce and Diana this week.  Yvonne, founder of the Lip-Sticking Blog- marketing to women online. It's written primarily by women and for women, about women's issues in both business and in life. Yvonne created the blog as a voice for her book, Dickless Marketing: Smart Marketing to Women Online, the women who blog at Lip-sticking do so to help improve other women's lives at home and in business. Yvonne also founded BlogPaws and has authored several books. http://www.thelipstickingsociety.com

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Grassroots Entrepreneurship: Starting Businesses the Traditional Way - Dave Mammano, CEO and founder of Next Step U, shares his strategy for success

the CEO Hour, May 27th, 2011. Originally aired on November 12th, 2010 - Next Step produces a variety of multi-platform products including print, online, newsletters, custom publishing, social media and more. Next Step’s most recent venture is BackToLearn.com, which helps adult learners find the best college programs for them. Next Step is a leader in its category. It has grown to become a multimillion-dollar enterprise and winner of many prestigious awards and honors, including being named an Inc. 5000 growth company for three consecutive years; a Rochester, N.Y. Top 100 growth company; and Youth Periodical of the Year from the Association of Educational Publishers.

Next Step's CEO, David Mammano's professional mission in life is to help people realize their highest potential through education. To accomplish this mission, David founded Next Step Magazine in 1995. The company has grown to become a nationwide resource helping more than three million students in more than 20,500 high schools with college, career and life planning.  David is a life-long learner and was very interested in The Great Game of Business by Jack Stack, and the fact that WCEOHQ will be highlighting the book on the CEO Hour next week.

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LinkedIn "Brings In" Business: Consultant/Author Shares His Tips for Success - Wayne Breitbarth's New Book is "The Power Formula for LinkedIn Success"

the CEO Hour, March 11th 2011.  Wayne Breitbarth, Owner, M&M Office Interiors, is also a LinkedIn  consultant, speaker, and trainer, joins the CEO Hour this week. He has trained over 10,000 busy business people, from entry level to CEO, on how to effectively use LinkedIn. Wayne helps companies develop a comprehensive strategy for using LinkedIn to grow their business and build their brand, and then trains their team to use LinkedIn to meet their objectives. Wayne has thirty years of experience as a business owner and manager enabling him to help peers understand how social media can benefit their companies. http://www.powerformula.net

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Social Networking for Your Business: How to Get Started - Skeeter Harris, Helps Others Get Tweeting, Linking-In and Facebooking

the CEO Hour, March 11th 2011. Founder of Mac Village Productions, Skeeter Harris joins Bruce and Diana to talk about what it took to start his business, his passions, and surprises in this segment of the CEO Hour. 

Mac Village Productions is not just another Information Technology Service Company; but an aggressive, pro-active and up-to-date Virtual Interactive marketing organization focused on driving business results. With over 25 years of professional IT experience they push the envelope to deliver significantly more value for your investment. http://www.linkedin.com

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Social Media Networking: Making Time for It - Donna DeClemente of DDC Marketing Group and Sue Schnorr of Training Insights, share how networking helps them gain clients, social media helps keep them.

the CEO Hour, January 28th 2011. 

Sue Schnorr is a Certified Contacts Count Presenter. She presents keynotes and training about business networking.  Sue provides insights and strategies for entrepreneurs and professionals who want to create and strengthen relationships, build their business, and advance their careers.  She has 20 years experience with Fortune 100 corporations and success as an entrepreneur in sales, management, customer service, and business development training.  She built her own business and grew revenues by using networking principles from the Contacts Count system.

Donna DeClemente, the primary blogger for Donna's Promo Talk which I first launched back in February of 2007 when I decided to join the social media world. This blog is written for marketers to help keep them up to date on the latest promotions and trends in the online industry and the integration of promotional and social media marketing.

Donna founded DDC Marketing Group, which specializes in social media, search, promotional and brand marketing communications. I recently launched Social Sweeps marketing services which leverage the benefits of combining promotions with social media. 

http://www.training-insights.com

htttp://www.ddcmarketing.com

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Social Media and Your Business: Start small but get going - Neil Crist, CEO of Valuevine, says begin with a fan page on Facebook, then go from there

the CEO Hour, January 7th 2011. Neil Crist, CEO, ValueVine will tell us about how a business like yours can manage marketing programs over social networks in minutes per week.  Valuevine’s marketing software and services help businesses easily create and manage multi-location marketing programs over social networks and location-based services. Today, over 50 premier retail brands representing thousands of retail locations, are using Valuevine to discover, engage, and reward their best customers on sites like Facebook, Twitter, Foursquare, and LinkedIn.  http://www.valuevine.com

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Is Local the New SEO: Search for Success - Jim Cavagnaro, CEO of My Web Yellow, discusses the future of search engine optimization

the CEO Hour, January 7th 2011. Jim Cavagnaro, CEO, MyWebYellow, will discuss proven strategies to boost your internet traffic and page position on search engines.  MyWebYellow specializes in Local Search Engine Optimization (SEO) and Search Engine Marketing (SEM); website promotion that includes all the best strategies; including site optimization, link building, press release distribution, blog submissions, article distribution and social networking promotion.   http://www.mywebyellow.com

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