25 Years Of Profitability: Debt Adverse Rochester Software Associates - Bob Baden, founder and president of rochester software associates, shares his secret to 25 consecutive years of profitability and low debt

the CEO Hour, February 25th 2011.  Rochester Software Associates, Inc. President, Robert Baden will join the CEO Hour this week to talk about how his Rochester-based company has been profitable every year in its 25 year history. RSA's digital production print software solutions allow enterprise customers to maximize employee efficiency and corporate profitability, turning printing into productivity.     

Bob has led the company from inception to a growing successful high tech firm. He will discuss how his early business lessons influenced the operating principles that have made RSA so successful, and how a "cash on the barrelhead" funding and business model has enabled the firm to weather several economic downturns and industry transitions. http://www.rocsoft.com

Part 1:  MP3 File

Part 2:  MP3 File

Part 3:  MP3 File