the CEO Hour, February 28th, 2014.
Josef Holm - Founder, TubeStart
We are going to learn about the social media crowdfunding way of raising capital online. The practice is maturing - and more crowded than ever before - especially now that the SEC is opening the doors and making it easier for small biz owners to raise capital online by engaging their networks. Not only are general interest funding websites cropping up every day like KickStarter or Indiegogo. More sites are starting to cater to niche interests and industries... and offering different methods of fundraising. These include donations, equity (due to JOBS Act), and rewards-based models. Donations- and rewards-based crowdfunding may be the most widely known, but did you know there are so many different types of crowdfunding for entrepreneurs to choose from? That's why it's important for people to choose the right one for the business type. There are eight social media crowdfunding models and Josef Holm, founder of subscription-based platform TubeStart, joins us on the CEO Hour to give us examples of campaigns that would work for various funding models.